"A snapshot in time . . ."  The store changes every day, so any photo captures just a particular moment here.

Established 1983

A Family Owned Business

668 Monroe Avenue, Rochester, NY  14607 (585) 271-2789


A multi-award-winning specialty toy department, for playful people of all ages—think classic to camp, and everything in between.

Want a little preview? Here's just a few of the fun things we have in store for you: Finger puppets, magic tricks, activity kits, card games, mind-teaser puzzles, stocking stuffers, coloring books, classic games, toy cars, dashboard toppers, glow stars, rubber ducks, wind-up toys, bath toys, bendable figurines, sidewalk chalk, outdoor recreation, bouncy balls, hacky sacks, goofy disguises, marbles, baby toys, metal models, silly putty, sound machines and voice changers, adult hula hoops, bubbles, kaleidoscopes, science projects, and our famous selection of satirical toys for the forever young.